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fishing lure

Showing 1–24 of 48 results


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    Proven crappie-catching colors. High-quality materials. Consistent performer. 15pk

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  • Meticulously handcrafted from the finest materials, the Yeck Lures Copper-Plated Walleye Spoon delivers an aggressive combination of motion, flash, and vibration that walleye can’t resist. Super-durable painted finish comes in a range of proven walleye-attracting colors.

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  • A deadly trolling option for walleyes and jumbo perch. Long-shank 1/0 “meat hook” offers unparalleled efficiency with a half nightcrawler, double-hooked minnow or threaded leech. Also an excellent choice for speed-rigging with IMPULSE soft plastics. Optically brightened UV blade enhances visibility, even in dirty water and low-light conditions.

     

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  • Built for speed trolling big, suspended walleyes­ on the Great Lakes and beyond. Rig with a live nightcrawler or IMPULSE® nightcrawler and pull behind planer boards with dipsy divers, downriggers or snap weights. When trolled at crankbait speeds, twin willow blades flash, spin and violently shake the bait, imitating a school of open-water baitfish.

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  • The Bay Rat Lures SP-2.5 is a light weight spoon designed to be trolled, whether it be behind a downrigger weight, on lead core or copper, behind a diver, or on a 3-way rig with one of our deep divers.

    The Bay Rat Lures SP-2.5 is a custom quality, hand painted, light weight trolling spoon that features a unique profile and action that sets it apart from other available trolling spoons.

    • WARNING: This product can expose you to chemicals including nickel and lead, which are known to the state of California to cause cancer and birth defects or other reproductive harm. For information go to: www.P65Warnings.ca.gov.
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  • Proven deadly for trolling up walleyes. Rig with a live nightcrawler for traditional trolling or “snake-rig” a soft-plastic in a slightly curved manner so the bait zigzags through the water at faster trolling speeds. Optically brightened UV blade enhances visibility, even in dirty water and low-light conditions. Use Speed Clevis for fast blade changes to quickly dial in the most productive color patterns.

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  • Unique frantic bait action is deadly on walleyes. Rig with a half crawler or IMPULSE® Jig Crawler and troll at high speeds to quickly find and catch open-water walleyes. Also an excellent option for trolling over and through grass, or behind a Slick Stick® or Rock-Runner® Bottom Bouncer over moss, rocks and woody cover.

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  • Fussy walleyes? Send down a Quick Change® Float’n Death Colorado Blade Minnow Rig. This unique rig is perfect for running behind a bottom bouncer or inline weight on the drift or troll, and the lethal combination of a hard-thumpin’ Colorado style spinner blade, buoyant minnow body, and corkscrew death hook might just fill your limit quickly. Superb action at moderate speeds; deadly in any season, but really shines in warmer water. For use with live bait and plastics alike. Pre-tied on 60″ of 15 lb. test fluorocarbon.

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  • Walleye playing hard to get? Replace your spinner harness blade with a Quick Change Walleye Wings Blade, and work it slow and stealthy. You can tune this bendable winged Mylar blade to spin effortlessly at the slowest possible trolling speed, if that’s what it takes – or you can zip it along at an elevated pace to trigger a reaction bite. Either way, the flashy Walleye Wings Blade sends out a unique “whirring” vibration that pulls walleye out of their funk.

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  • A top option for walleyes. Cork float keeps spinner and bait from falling to bottom at slow speeds. Ideal over short grass or snaggy bottoms. Rig with a live nightcrawler for traditional trolling or “snake-rig” a soft-plastic for a zigzag action at faster trolling speeds. Optically brightened UV blade enhances visibility, even in dirty water and low-light conditions. Use Speed Clevis for fast blade changes.

     

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  • Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® topwater lure. With a loud rattling chamber, spitting cup, and long-distance casting ability, the Berkley® Cane Walker is sure to get their attention.

    Justin Lucas Pro Tip: Ideal for making long casts around schooling fish that can be hard to reach with other top waters.

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  • When walleye aren’t cooperating, slow down and put a Quick Change® Walleye Wings Harness Rig in their face. This ready-to-fish crawler harness features a bendable winged Mylar® blade that can be tuned to spin effortlessly, at even the slowest possible trolling speed – ultimate stealth for the toughest days. Pre-tied on 60″ of 14-lb. mono with 2 premium red hooks.

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  • The Moonshine Casting Spoon delivers incredible flash and vibration, plus it boasts glow technology that remains bright for extended periods. Simply expose to natural sunlight to allow UV radiation to recharge or freshen the glow. The Moonshine Casting Spoon is weighted for long casts, and delivers proven fish-attracting action. Made in USA.

    These lures do come with a treble hook already on them!

     

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  • Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walkers feature a sleek tail weighted design that has been refined through countless prototypes to provide casting distances while their hydrodynamic shape, precision balance point, and resting position allow for an easy walk-the-dog action that has been proven on the water. Topped off with Fusion19™ hooks, Berkley® J-Walkers are sure to impress anglers of all skill levels.

    Justin Lucas Pro Tip: An ideal lure for all top water scenarios. Twitch your rod tip on semi-slack line to walk the dog. Fish the J-Walker around shallow cover, submerged grass, or across deep water points.

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  • Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same proven action that won David Fritts the Bassmaster Classic®. Delivering proven balsa actions with the durability and casting performance of a plastic bait, the Frittside is a key bait for tough conditions when fish are sluggish or heavily pressured.

    David Fritts Pro Tip: Silent, tight actions are ideal when fish are sluggish or heavily pressured. Perfect for very cold or very hot water less than 10 feet deep.

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  • At just 3-inches in length, the Puppy is a killer when bass, stripers and other fish are feeding on smaller baitfish. It’s also one of the best stream and river smallmouth bass lures you can buy. Species: Bass, Stripers, White Bass, Pike, Musky, Redfish, Speckled Trout

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  • The Rebel Pop-R topwater popper/chugger is the standard by which all other topwaters are judged, and it’s been that way for three decades.

    The Rebel Pop-R has been the standard by which all topwater poppers/chuggers have been judged for more than three decades. This lure won anglers hundreds of thousands of dollars in bass tournaments while it was discontinued. After “The Secret Bait of the Pros” was revealed in a major bass fishing magazine, the Pop-R returned to the lineup and sold more than a million lures the first year. The profile and action of the Pop-R make it a favorite of anglers everywhere. It can be worked quickly across the surface like a panicked baitfish or slowly twitched to mimic a meal that’s almost dead, and every speed in between.

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  • One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mouth creates loud popping sounds and a bubble trail, while the hula skirt offers a seductive bit of fish attracting flash. Can be plunked, popped, twitched, or jerked, and the slower you fish the Hula Popper, the more fish it pulls from cover to the surface.

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  • A new level of Berkley® finesse. The SPY has been fine-tuned by Professional angler, Josh Bertrand, to perform in the toughest clear water situations. The compact profile offers a slightly different and wide-ranging baitfish profile. Fitted with easy spinning props and a tailor-made tight shimmying action, the SPY delivers an ideal spybait action on the fall and throughout the slowest retrieves.

    Josh Bertrand Pro Tip: Designed to fish in clear water and at any depth. The SPY is most effective on a long cast with a slow retrieve. Tight action and exaggerated side flash excels in tough conditions.

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  • One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mouth creates loud popping sounds and a bubble trail, while the hula skirt offers a seductive bit of fish attracting flash. Can be plunked, popped, twitched, or jerked, and the slower you fish the Hula Popper, the more fish it pulls from cover to the surface.

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  • Designed with the help of Bassmaster Elite Series veteran pro, Greg Hackney, the Strike King Hack Attack Heavy Cover Spinnerbait is one of the finest, feature packed spinnerbaits ever from Strike King. It comes equipped with a Gamakatsu extra-strong Siwash hook that won’t open up – even with braided line, and its contoured head design helps the lure to deflect off cover, while the long arm wire minimizes hang-ups. It also comes loaded with premium full-size blades that enhance lift, keeping the bait in the strike zone longer, and its Perfect Skirt with Magic Tails generates more action than typical skirts. Available in multiple colors, the Strike King Hack Attack Heavy Cover Spinnerbait is the perfect spinnerbait for the heaviest cover.

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  • The Moonshine RV Casting Spoon is a high-quality spoon painted with Moonshine’s Super-Glow colors and reflective tapes. Solid heavy construction with VMC hooks offer the wobble and action of a classic casting spoon. The RV series’ bright glow and reflective shimmer are perfect for both day and twilight fishing!

    Moonshine RV Casting Spoons are made in the U.S.A.

    Please note: Images show the lure under regular light and under UV light. Glow colors glow in the dark. UV lures “glow” under UV light, but may not glow in the dark.

    These lures come with a treble hook on them already!

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  • Premier Vibra-Max wire for maximum blade vibration with a ball bearing swivel and painted Diamond Dust Head with Refelctive eye.

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