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lure

Showing all 17 results


  • Northland

    Regular Price $12.99                   Save $4.00

    Bird-Shot rattle body spins, shakes & rattles to call fish in from a wide radius. 4x-strong, black nickel treble hook. Triple wire split rings. Hand-tied bucktail for maximum fish catching action. Perfect sizes for Pike and pressured Muskies.

  • Mr. Crappie

    Regular Price $3.99           Save $1.50

    Mr. Crappie® Sausage Head™ baits are designed for the perfect hookset every time. The sausage shaped head prevents it from rolling side to side for the perfect hook set.

  • Rapala

    Regular Price $11.99          Save $2.00

    The BX Series of lures from Rapala combine the lively, responsive action our balsa lures offer, with the option to fish them in the most extreme, rugged conditions. Recognized by Field & Stream as “Best of the Best” 2013 Lure, they’re the liveliest, yet toughest balsa core baits ever. Balsa on the inside, each is encased with a durable copolymer shell for unbeatable toughness. As a bonus, this construction allows the most incredible, life-like finishes, unlike anything seen before.

  • Rapala

    Regular Price $9.49         Save $1.00

    The BX™ Minnow, like the BX™ Swimmer, now give anglers the option to fish a balsa style action in the most extreme, rugged conditions. Truly one-of-a-kind pieces, the actions and the durability are unmatched by any other bait on the market. Plus the finishes are the most life-like yet. Designed with the clear intention that it would embody the traditional attributes Rapala balsa baits are known for with the heavy-duty toughness that fighting large, toothy fish demands, the BX™ Minnow is sure to be an instant Rapala Classic.

  • Rapala

    Regular $14.99       Save $3.00

    The BX™ series from Rapala lets anglers have lively, responsive action a balsa wood lure offers, with the option to fish them in the most extreme, rugged conditions. Truly one-of-a-kind pieces, they’re the liveliest, yet toughest balsa based baits ever. What make the BX™ Series so versatile is the fact that we have balsa on the inside with a tough, durable copolymer shell for unbeatable toughness. Plus, the outer shell allows life-like finishes unlike anything seen on a balsa-based lure before.

  • Rapala

    Regular Price $7.99       Save $1.00

    The lure that started it all is still the number one “go-to” lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be irresistible to fish everywhere. Premium black nickel VMC® hooks. Hand tuned and tank-tested to ensure that world renowned action straight from the box.

  • Rapala

    Regular $9.99       Save $2.00

    Baitfish skitter and scatter when they are pursued by predators – it’s this erratic and evasive action that triggers the strike. Made of balsa, with a custom Scatter Lip, the Scatter Rap® CountDown® consistently swims with that erratic and evasive sweeping action – perfectly mimicking vulnerable baitfish. Slightly weighted, this gravity defying body sinks, at a steady rate, to your desired depth allowing you to repeatedly reach and retrieve without rising out of the strike zone. Casting or trolling, the Scatter Rap® CountDown® is the perfect choice for any species of gamefish.

  • Rapala

    Regular Price $11.99          Save $2.50

    Building on the classic articulated body style, the Scatter Rap® Jointed swims with an irresistible, seductive action. The jointed body combined with a Scatter Lip takes action to the “Nth” degree, triggering strikes from otherwise uninterested or hesitant fish. The undulating action created by the body style and Scatter Lip loses, then regains tracking, often the movement many fish strike.

  • Regular $9.99       Save $2.00

    Though evasive in action, this classic Rapala minnow shape has a graceful, natural wobble for finesse tactics, yet responsive enough to be fished aggressively. Baitfish skitter and scatter when they are pursued by predators – it’s this erratic and evasive action that triggers the strike. Made of balsa, with a custom Scatter Lip, the Scatter Rap® Minnow consistently swims with an erratic and evasive sweeping action – perfectly mimicking vulnerable baitfish. Cast or trolled, it is the perfect choice for any species of gamefish.

  • Rapala

    Regular $11.99      Save $3.00

    • Incredible Life-Like Finishes
    • Kicks Almost 180 Degrees Right Then Left
    • Action Keeps Shadow Rap® Deep in Strike Zone Longer
    • Slow-Sinking on Pause
    • Running Depth: 4 ft. to 8 ft.
    • Premium VMC® Black Nickel Round Bend Hooks
    • Technique: Casting
  • Rapala

    Regular $11.99        Save $3.00

    With it’s impressive textured scaled body and translucent finish, the Shadow Rap is sure to reel in the big one.

  • Rapala

    Regular Price $12.99         Save $3.00

    Now anglers can fish the Xtreme Attitude of the X-Rap at any depth consistently. Rapala introduced the effective “CountDown”® method back in the 60s. Since its introduction, the technique has enabled fishermen to consistently reach suspended fish at any depth. The X-Rap CountDown models swim with a strong rolling action on the retrieve and flutter on the pause. Flat sides create a hard flash. Uniform construction processes ensure consistent sink rate for repeatable depth presentation.

  • Rapala

    Regular Price $9.99      Save $1.00

    The X-Rap® is “all about the action.” The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage capture and flash light like a beacon. It can be fished both in an aggressive “Slashbait®” technique or with a classic Rapala® wobble. The angler defines the cadence for maximum effectiveness. Loaded with features from tip to tail, textured translucent body, internal holographic foil, internal long cast system (XR04 excluded), 3D holographic eyes, flash foil teaser tails, Slashbait® action, Rapala “wobble” action, suspends on pause. All topped off with premium VMC® black nickel hooks, each hand-tuned and tank-tested to ensure top performing action from the start.

  • Mr. Crappie

    Regular Price $2.99               Save $1.00

    Solid body with 3 appendages. Small ball increases their action. Designed to draw crappie out of hiding.

  • Mr. Crappie

    Regular Price $2.99                          Save $1.00

    Proven crappie-catching colors. High-quality materials. Consistent performer.

  • Regular Price $7.99            Save $3.00

    Premium flies are tied to extracting standards using chemically sharpened, high carbon hooks and the best materials available.

  • Regular Price $6.99                 Save $1.00

    The 4″ 40-series Single Tail Grub catches incredible numbers of small to medium bass, plus the occasional big one.


Showing all 17 results