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bass fishing

Showing 1–24 of 52 results


  • Calling to bass with a serious dose of flash, the Bad River Spinnerbaits have been carefully developed tested, and refined to capture the exact characteristics that he desired. Featuring premium blades, these Spinnerbaits will undoubtedly catch the eye of hungry bass with a glistening flicker that imitates the erratic presence of baitfish.

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  • The REED-RUNNER® is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. Tournament anglers say it’s one of the finest spinnerbaits on the market today to trigger strikes from lethargic, inactive gamefish!

    The REED-RUNNER® is virtually weedless & extremely effective for fishing in, over, around and through heavy patches of reeds, weeds, lily pads and brush stickups for Big Bass, Northern Pike and Muskie. It features a tangle-proof Lazer-Sharp hook, ball-bearing swivel, and our tantalizing action-tail skirt that drives game fish absolutely wild! Throbbing highlift, “deep-cup” spinner blades create maximum flash and sonic vibration. Tie one on . . . and see why it’s called the fisherman’s favorite!

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  • A new level of Berkley® finesse. The SPY has been fine-tuned by Professional angler, Josh Bertrand, to perform in the toughest clear water situations. The compact profile offers a slightly different and wide-ranging baitfish profile. Fitted with easy spinning props and a tailor-made tight shimmying action, the SPY delivers an ideal spybait action on the fall and throughout the slowest retrieves.

    Josh Bertrand Pro Tip: Designed to fish in clear water and at any depth. The SPY is most effective on a long cast with a slow retrieve. Tight action and exaggerated side flash excels in tough conditions.

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  • Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same proven action that won David Fritts the Bassmaster Classic®. Delivering proven balsa actions with the durability and casting performance of a plastic bait, the Frittside is a key bait for tough conditions when fish are sluggish or heavily pressured.

    David Fritts Pro Tip: Silent, tight actions are ideal when fish are sluggish or heavily pressured. Perfect for very cold or very hot water less than 10 feet deep.

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  • Calling to bass with a serious dose of flash, the Bad River Spinnerbaits have been carefully developed tested, and refined to capture the exact characteristics that he desired. Featuring premium blades, these Spinnerbaits will undoubtedly catch the eye of hungry bass with a glistening flicker that imitates the erratic presence of baitfish.

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  • The Terminator Heavy-Duty Swim Jig is designed with a hydrodynamic head and a nylon weed guard to get through the heaviest bass cover with ease! Oversized 3D eyes sport a lively look. The swim jig’s full skirt of premium banded silicone does double duty by attracting gamefish and hiding the stout VMC hybrid 5/0 wide gap hook. You can fish it at any speed, depth, and cover. Excels in shallow depths. With colors that match any cover to be found, you’ll be pleased with the quality bass you reel in with the Terminator Heavy-Duty Swim Jig!

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  • The Rebel Wee Crawfish is the original realistic crawfish crankbait. No other crankbait mimics the fleeing action of a crawfish like a Rebel Craw.

    The Rebel Wee Crawfish is the original realistic crawfish crankbait. No other crankbait mimics a fleeing crawfish better than a Rebel Craw. It’s the super-realistic body and paint scheme combined with the distinct pulsating action that makes it irresistible to fish. Effective on largemouth and smallmouth bass, walleyes, all species of trout and other gamefish.

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  • The Rebel Pop-R topwater popper/chugger is the standard by which all other topwaters are judged, and it’s been that way for three decades.

    The Rebel Pop-R has been the standard by which all topwater poppers/chuggers have been judged for more than three decades. This lure won anglers hundreds of thousands of dollars in bass tournaments while it was discontinued. After “The Secret Bait of the Pros” was revealed in a major bass fishing magazine, the Pop-R returned to the lineup and sold more than a million lures the first year. The profile and action of the Pop-R make it a favorite of anglers everywhere. It can be worked quickly across the surface like a panicked baitfish or slowly twitched to mimic a meal that’s almost dead, and every speed in between.

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  • Great for bass, pike and muskies. Catches fish spring through fall. Ideal for casting and trolling around lily pads, reeds, weeds, brush, timber and docks. Fish plain or tip with a plastic trailer like an IMPULSE® Swim’n Grub. Vary speed according to water temperature, weather conditions and mood of the fish.

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  • One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mouth creates loud popping sounds and a bubble trail, while the hula skirt offers a seductive bit of fish attracting flash. Can be plunked, popped, twitched, or jerked, and the slower you fish the Hula Popper, the more fish it pulls from cover to the surface.

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  • A new level of Berkley® finesse. The SPY has been fine-tuned by Professional angler, Josh Bertrand, to perform in the toughest clear water situations. The compact profile offers a slightly different and wide-ranging baitfish profile. Fitted with easy spinning props and a tailor-made tight shimmying action, the SPY delivers an ideal spybait action on the fall and throughout the slowest retrieves.

    Josh Bertrand Pro Tip: Designed to fish in clear water and at any depth. The SPY is most effective on a long cast with a slow retrieve. Tight action and exaggerated side flash excels in tough conditions.

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  • Panther Martin Regulars are our most popular sonic spinners. The extraordinary fish catching ability of these lures has been proven time after time over the 50 years we have been selling them. Each and every year fisherman report catch after catch with Panther Martin Regulars. They are killer lures for all kinds of fresh water fish.

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  • Our Classic patterns are time tested lures that are deadly on Stream and Lake Trout.

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  • FishSeeUV™ – The scientific premise of UV lures is simple, fish see colors as if they were under a black-light. Fish identify each other by using ultraviolet vision to pick out markings on other fish, which are invisible to the human eye. These lures will attract and catch fish anywhere!

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  • A scaled-down version of the acclaimed SlingBladeZ spinnerbait, the compact 17-7 stainless LiveWire™ frame ensures maximum vibration and durability, which the concave underside of the StabilTrack™ head provides exceptional stability at all retrieve speeds. Built with premium features like a 4/0 VMC® O’Shaughnessy hook, copper wire hand-tied skirts, detailed paint schemes, jeweler quality custom blades, and a wire trailer keeper that will satisfy the needs of the most ardent tournament anglers.

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  • Rebel Middle Wee Crawfish Like all other Rebel Crawfish, the Middle Wee imitates a claw-tucked crawfish and offers a wobbling action that fish cannot resist.

    Rebel Middle Wee Crawfish Being slightly smaller than the original Wee-Crawfish, the Middle Wee-Crawfish provides fish an easy-looking target. Being a bit larger than the Teeny Wee-Crawfish, the Middle Wee-Crawfish is a bit heavier and therefore easier to cast. Like its larger and smaller cousins, the Middle Wee-Crawfish handles well in current and is an excellent bet for stream trout and smallmouth bass. However, it’s also at home and highly effective in a pond or lake for bass and other fish species.

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  • One of the most productive big bass baits of all time, the Arbogast® Hula Popper elicits bone crushing strikes. Its concave mouth creates loud popping sounds and a bubble trail, while the hula skirt offers a seductive bit of fish attracting flash. Can be plunked, popped, twitched, or jerked, and the slower you fish the Hula Popper, the more fish it pulls from cover to the surface.

    Select options
  • A new level of Berkley® finesse. The SPY has been fine-tuned by Professional angler, Josh Bertrand, to perform in the toughest clear water situations. The compact profile offers a slightly different and wide-ranging baitfish profile. Fitted with easy spinning props and a tailor-made tight shimmying action, the SPY delivers an ideal spybait action on the fall and throughout the slowest retrieves.

    Josh Bertrand Pro Tip: Designed to fish in clear water and at any depth. The SPY is most effective on a long cast with a slow retrieve. Tight action and exaggerated side flash excels in tough conditions.

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  • The bright and dramatic colors of this series have made them an all-time favorite of Panther Martin fisherman. The black blade and body with yellow dots and yellow blade and body with red dots are the most popular. Effective on many species of fish including trout, bass, walleye and northern pike and in larger sizes, muskie.

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  • The dressed tail adds extra bulk and color attraction. All silver and all gold with barrel-shaped bodies are truly effective on many species of fish

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  • Runs 2 feet to 6 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist.

    The Classic Vibrax® gets a tasty candyback! Colored bell is accented with metallic flecks. Blade is tipped in matching color, while blade back is finished with transparent, fluorescent coordinating color. Flaw-free silver plating, fine tolerances and super-sharp hooks are long-standing features of this low frequency emitting patented two-part body spinner.

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  • A $60 value for $44.99!

    The Mystery Tackle Box Elite Bass Fishing Kit is a premium blend of top-rated fishing gear loaded into a box and presented to you at a discounted price. New innovative products and classic tournament winning patterns are featured in every Mystery Tackle Box Elite Kit. From Texas Rigs to topwaters and just about everything in between, the MTB Elite Kit gets you the gear to tackle big bass. Plus, informative fishing content in every box to help you catch more fish.

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  • The ultralight Rebel Teeny Wee-Crawfish is one of the most popular fishing lures in the world – a standby for all anglers who walk stream banks or small lakes around the world. Its small, lifelike profile entices and catches bass, trout, panfish and more. The distinct pulsating action is irresistible and extremely effective in rivers and streams. Cast or troll this shallow-running crawfish bait and enjoy the true-running stability that catches fish.

    The ultra-light Rebel Teeny Wee-Crawfish is undoubtedly one of the most popular fishing lures in the world. Its small, lifelike profile entices and catches all sizes of gamefish – especially bass, trout, and panfish.

    These do come with a treble hook!

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  • Fish below a tip-up or large float for trophy northern pike, walleyes, lake trout and muskies. Yoke-style design is ideal for live or dead bait. When rigging, position trebles so bait hangs horizontally. Set hook immediately when a fish takes the bait.

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